Social Media Campaign Planning:
Plan and schedule organic and paid social media campaigns across multiple platforms (Facebook, Instagram).
Collaborate with the marketing team to define campaign objectives, target audience, and key messaging.
Research and implement industry best practices and emerging trends for optimal campaign performance.
Analytics and Reporting:
Assist the marketing manager with tracking and analyzing social media metrics and campaign performance.
Generate regular reports on key performance indicators (KPIs) to evaluate the success of social media campaigns.
Collaboration with Creative, Copywriters, and PR Teams:
Collaborate with the creative team to develop visually appealing and compelling social media content.
Coordinate with copywriters to ensure consistent messaging and tone across social media platforms.
Work closely with the public relations team to align social media efforts with PR initiatives and announcements.
Photoshoot Assistance:
Provide merchandising and styling support for photoshoots to create visually appealing social media content.
Assist in selecting and arranging props, products, and backdrops for photoshoots.
Collaborate with photographers and models to ensure the desired aesthetic and brand image are achieved.